Structured collaborations across sports, creators, celebrities, and experiential campaigns — built for alignment, execution, and measurable brand outcomes.
Sports Collaborations Structured athlete and league partnerships across key cricket markets with integrated digital amplification and retail activation tie-ins.
Influencer & Creator Built a vernacular creator network across Tier-2 and Tier-3 cities with category-fit screening, content guidelines, and performance tracking.
Brand Partnerships Replaced a misaligned celebrity partnership with a credibility-first endorsement model aligned to brand values and audience relevance.
Events & Experiences Coordinated a flagship product launch combining experiential on-ground design with creator-led digital coverage and post-event content reuse.
